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Online CPD Course
Marketing Compliance
Understand the key compliance responsibilities that apply to marketing communications, advertising and customer data.
Course Price
£19.99
Curriculum
Course Details
CPD212-MAD-038
Marketing Compliance
Course Description
This professional online CPD course introduces learners to marketing compliance. It covers truthful advertising, consumer protection, data protection, electronic marketing, consent, promotional claims, influencer disclosures, intellectual property and approval processes. Learners will understand how compliant marketing reduces legal and reputational risk while supporting responsible customer communication.
Learning Outcomes
- Explain the principles of compliant marketing communication.
- Recognise misleading or potentially unfair advertising practices.
- Understand data-protection and consent requirements in marketing.
- Apply appropriate standards to promotional claims and endorsements.
- Recognise intellectual-property and disclosure responsibilities.
- Follow organisational review and approval procedures for marketing activity.
- Successfully complete the end-of-course knowledge assessment.