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Online CPD Course

Online Reputation Management

Learn how to protect and strengthen an organisation’s online reputation through proactive monitoring, professional communication and effective response strategies.

1 course 4 CPD hours 365 days access Verifiable certificate
Course Price
£19.99
Curriculum

Course Details

CPD212-MAD-031

Online Reputation Management

240 minutes 4 CPD hours Introductory English 80% pass mark
Course Description
This professional online CPD course introduces learners to online reputation management. It covers online reviews, social media monitoring, customer feedback, crisis response, brand reputation, search visibility, stakeholder communication, reputation recovery and continuous monitoring. Learners will understand how effective reputation management supports customer trust, brand credibility and long-term business success.
Learning Outcomes
  • Explain the principles of online reputation management.
  • Monitor online reviews, social media and customer feedback effectively.
  • Respond professionally to positive and negative online interactions.
  • Recognise risks that may damage organisational reputation.
  • Support reputation recovery through effective communication strategies.
  • Promote consistent and positive brand representation across digital channels.
  • Successfully complete the end-of-course knowledge assessment.
Study online Access course materials through your secure learner account and continue from your recorded progress.
Complete the assessment Your final score and completion result are retained within your learning record.
Record your achievement Successful completion is added to your CPD transcript with access to a verifiable certificate.