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Online CPD Course
Social Media Content Planning
Learn how to plan and organise engaging social media content that supports marketing objectives and maintains consistent brand communication.
Course Price
£19.99
Curriculum
Course Details
CPD212-MAD-033
Social Media Content Planning
Course Description
This professional online CPD course introduces learners to social media content planning. It covers content calendars, audience research, campaign objectives, scheduling, content themes, visual consistency, engagement planning, performance monitoring and continuous improvement. Learners will understand how structured planning improves the effectiveness of social media marketing.
Learning Outcomes
- Explain the principles of social media content planning.
- Create structured content calendars aligned with marketing objectives.
- Identify audience interests and appropriate content themes.
- Schedule content consistently across social media platforms.
- Maintain brand consistency through planned communications.
- Review content performance and improve future planning.
- Successfully complete the end-of-course knowledge assessment.