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Online CPD Course
Upselling and Cross-Selling
Understand how to increase customer value through ethical upselling and cross-selling techniques that enhance the customer experience.
Course Price
£19.99
Curriculum
Course Details
CPD212-SAC-010
Upselling and Cross-Selling
Course Description
This professional online CPD course introduces learners to upselling and cross-selling. It covers identifying customer needs, recommending complementary products or services, communicating value, timing recommendations appropriately, maintaining customer trust and avoiding high-pressure sales techniques. Learners will understand how ethical sales recommendations benefit both customers and organisations.
Learning Outcomes
- Explain the principles of upselling and cross-selling.
- Identify opportunities to recommend additional relevant products or services.
- Match recommendations to genuine customer needs.
- Communicate additional value clearly and professionally.
- Maintain ethical selling practices and customer trust.
- Recognise situations where additional sales are not appropriate.
- Successfully complete the end-of-course knowledge assessment.